IntelliFace
A high-converting, bilingual marketing site that turns visitors into trials — with a fully native English and Arabic (RTL) experience.
The Challenge
Most products in this space are marketed with buzzwords. IntelliFace needed a site that did the opposite — explain clearly what the product does, show how it works, and give HR managers enough confidence to start a free trial without ever talking to a salesperson.
The harder part: the product serves English-speaking markets in the US and Europe, and Arabic-speaking markets across the Middle East. Both deserved a fully native experience — not a translation, but a redesign.
What We Built
Bilingual from the ground up
The site is bilingual by design, not as an afterthought. The chosen language sticks across visits, and every page and interaction is direction-aware: switch to Arabic and the whole layout mirrors — navigation, alignment, animations, and scrollbar all move with it. Arabic visitors get an interface that feels built for them, not translated for them.
A hero that lands in three seconds
The hero communicates the core promise instantly — look at the camera, attendance is recorded, results are live. A rotating set of industries shows the product's breadth, and a lightweight walkthrough of the check-in flow plays smoothly on any device.
A funnel with one job
Every section points to a single action — start a free trial. Visitors move naturally from the promise, to proof, to how it works, to transparent pricing, to the questions that remove the last hesitation before signing up.
Easy to keep fresh
The marketing team can update content — blog, testimonials, stats — on their own, without involving engineering.
Fast everywhere
The site is built to feel instant: quick to load, smooth to scroll, and just as responsive on a phone as on a desktop.
The Result
The website became IntelliFace's primary acquisition channel — a clear, fast, fully bilingual path that turns visitors into trials, with equal engagement from English and Arabic audiences.